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Title:PODi - Direct Marketing, Marketing Case Studies, Digital Printing
Description:PODi provides solutions for digital printing & direct marketing, content creation & marketing programs, web services include strategic website planning & design, industry analysis & custom market research.
Keywords:digital printing case studies, direct marketing, S3 Sales & Marketing, Print service providers, Print on demand
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PODi - Direct Marketing, Marketing Case Studies, Digital Printing
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Check out the new PODi Institute, created to educate digital printing and marketing services providers about how to become leaders in their field. The instructor-led courses, self-paced courses, and webinars are all designed to meet the needs, schedules and budgets of business owners, sales people, and solutions architects.
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BLOG ARTICLES
Here are the five most recent articles written by Caslon industry analysts and others relating to this business area. Click on the link below to see a listing of all related articles or visit our PODi Insights blog.
Top Mistakes Made by Companies Selling Print to Not-for-profits: by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon amp; Company
Not-for-profits represent a huge market segment with 1.5 million non-profit organizations representing $1.6 trillion in...
Printers continue to invest in digital color printing and marketing services: In early 2015 Caslon surveyed printers in North America about their investment plans for the near future. Caslon segments the market into seven categories: commercial printers ( gt;10 employees), quick/small...
Secret Tip to Effortlessly Writing Case Studies: by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon amp; Company
It鈥檚 commonly called 鈥渃ontent marketing鈥 but most people I know use content such as case studies more frequently as...
Ricoh helps new Pro C7110X customers maximize investment and differentiate their business: In order to add value and garner better margins Print Service Providers (PSP鈥檚) are always looking for ways to differentiate their business. Some focus on specific vertical markets, some offer solutions that...
Dr. Leininger Helps Companies Target Top Prospects: by Greg Cholmondeley, Workflow Practice Director, PODi and Caslon amp; Company
Every salesperson hates cold calling and everyone hates receiving irrelevant calls and direct marketing. So, how do you...
All PODi Blog Articles #187;
CASE STUDIES
These are the three most recently published application case studies relating to this business area. Click on the link at the bottom of this section for a list of all relevant case studies or use the Case Studies menu to peruse our full library of 500+ application case studies.
Virgin Holidays Total Rewards Statement: Virgin Holidays believes in investing in its employees and making sure they understand the value of their employee benefits and the importance of the company values within the business. To achieve this, Virgin Holidays wanted to communicate a personalized ...
Reach Out and Read Colorado Increases Donations with Personalized Mail: Reach Out and Read Colorado prepares the state鈥檚 youngest children to succeed in school by partnering with doctors to prescribe books and encourage families to read together. To continue to support its mission, Reach Out and Read Colorado needed a direct ...
Ben E. Keith Uses Lumpy Mail to Increase Trade Show Appetite: Ben E. Keith, a distributor of food service products and premium alcoholic beverages, located in Little Rock, Arkansas, frequently uses hospitality and food trade shows to showcase their newest products. The company had committed to participating in a new ...
All PODi Case Studies #187;
PRODUCTION RESOURCES
We have a growing collection of resources to help you streamline your production workflow. These are the three latest additions related to this business area. Use the link below to see all the relevant production workflow materials or use the Production Resources menu to search the entire content base.
EFI Digital StoreFront 2015 Update: EFI Digital StoreFront is a robust and well-established online ordering system for Print Services Providers. Intuitive and graphical job ticketing ensures end users order what they want, straightforward and flexible shopping carts make purchasing easy, an ...
EFI Fiery Graphic Arts Package, Premium Edition Product Briefing: EFI鈥檚 Fiery Graphic Arts Package, Premium Edition, (GAPPE) is a set of powerful tools integrated into the Fiery server designed to identify, diagnose and fix issues in order to get jobs out the door without a lot of proof prints and with minimal time a ...
Canon PRISMAsync Remote Manager Product Briefing: Canon PRISMAsync Remote Manager is a licensed module that comes with their cutsheet production presses. It provides a highly-graphical method for managing media, jobs and job queues for multiple presses via a web browser interface.
All PODi Production Resources #187;
SALES RESOURCES
We have a growing collection of resources to help you streamline your production workflow. These are the three latest additions related to this business area. Use the link below to see all the relevant production workflow materials or use the Production Resources menu to search the entire content base.
Opportunities for Digital Printing in Labels: This report provides an in-depth review of the label market in North America. The report tracks the progress of digital printing and identifies the opportunities for further growth.
Opportunities for Digital Printing in Folding Cartons: This report is an in-depth look at the folding carton industry in North America and the opportunity for digital printing. The report covers paperboard applications and production processes, the digital value proposition, entry options, and cost thresho ...
Opportunities for Digital Printing in Flexible Packaging: Provides a review of the state of the art for printing in the North American flexible packaging market and the new opportunities for digital printing. The report includes an overview of the flexible packaging industry, applications and processes, and d ...
All PODi Sales Resources #187;
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